Blog

Is Sport Specific Training Hurting Your Youth Athlete?
Your child lives in the pool. Or on the board. Or in the water. They’ve got talent, they’re dedicated, and you’re investing in their development — more practices, more private coaching, more sport-specific training.
But here’s the hard truth: doing more of the same thing doesn’t always make them better — and it can actually lead to overuse injuries, burnout, and stalled progress.
If you’re the parent of a water athlete, strength training off the field (or out of the pool) is one of the most important — and overlooked — pieces of the puzzle.

Empowering High School Athletes: The Importance of Year-Round Strength and Conditioning
Discover year-round strength and conditioning programs for high school athletes at AIM Fitness, Costa Mesa's top local gym for athletic performance.

Recovery Is Part of the Plan: Why Rest Days Matter
Think skipping rest gets you ahead? Think again. Learn why recovery days are essential for muscle growth, injury prevention, and real results at AIM Fitness.

The 10-Minute Mobility Routine Our Coaches Swear By
Loosen up, feel better, and move stronger. This 10-minute mobility routine is a favorite at AIM Fitness—and it works for every level.

Is Cold Plunging Worth the Hype? Here’s What the Science (and Our Coaches) Say
Thinking about trying a cold plunge? Here's what science says—and how cold exposure can support your recovery at AIM Fitness.